2013 - Gaining Traffic and Getting Customers --- Effective Internet Marketing seminar
Most people don’t understand Internet Marketing. They’re either so confused they aren’t doing anything, or somebody has told them “You need Facebook” and they’re putting too many resources into too narrow an approach.
However, effective internet marketing is very simple. It consists of three parts:
1. Increasing the traffic to your website.
2. Getting their contact information.
3. Closing the deal.
All you need is to attract more people to your website, get them into your database, and have a process for selling them.
Delivered in plain language so everyone can understand by Ken Lapp of Standard Marketing, join us to finally wrap your head around search engine optimization. Learn how to bring more prospects to your website, how to capture their contact information, and how to convert them into customers. Part of our Digital Skills Series.
8:00am - 9:30am
BEST WESTERN PLUS Coquitlam Inn and Convention Centre
Free for Members and Digital Skills Series attendees
$10 for Non Members
Call 604-412-0100 or email us.
Thank you to our Presenting Sponsor:
Thanks to our event partners:
About our presenter:
Ken Lapp worked in newspaper, magazines, direct mail, billboards, and television for 20 years handling accounts such as Eaton's, The Bay, and Army & Navy Department Stores. He published the Vancouver Island Tourist Guide magazine in conjunction with the Government of BC. He set up and managed the in-house advertising agency for a large Vancouver retailer, with the highest level of Accreditation from the Canadian Association of Broadcasters.
In 1999 Ken started Standard Marketing Ltd, building websites and doing internet marketing. Ken has passion for Internet Marketing because it's about getting customers to come to you at the exact moment they're ready to buy. Standard Marketing has an A+ rating with the Better Business Bureau, and is Approved by Google in Analytics.